One buys speed, the other builds an asset. The honest answer depends on your margins and your timeline.
Ads deliver traffic today and stop the moment you stop paying. SEO takes months and keeps working after the work ends.
If you need enquiries this quarter, start with ads. If you are building something for years, start with SEO. Most businesses eventually run both — ads fund the wait while organic compounds.
What search engine optimization actually is, what it is not, and where a small business should start.
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Read articleLet's discuss your goals and create a digital strategy that works for your business.