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SEO

SEO Growth Project

A structured organic search programme for a service business.

  • SEO
  • Content
SEO Growth Project case study visual
Business type
Service business
Objective
Rank for high-intent local keywords and grow qualified organic traffic.
Strategy
Fix technical issues first, then build topic clusters around buying intent.
Creative direction
Clear, scannable page layouts designed around search intent.
The challenge

Site not appearing for core local search terms.

Execution
  • Technical audit and fixes
  • Local listing optimization
  • Keyword clusters
  • Page-by-page on-page work
Tools used
  • Google Search Console
  • Screaming Frog
  • Google Business Profile
Results

Project outcome will be published here once results are verified.

What I learned

Local search rewards accuracy and consistency more than clever copy.

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